iFood Park Ibirapuera | Cako Martin

iFood Park - Ibirapuera

The goal of this project was to wrap Ibirapuera Park, São Paulo's most iconic park, with a unique artwork that went beyond the brand's signature red. The challenge was to connect a foodtech company with a public space rich in nature and architecture. I divided the project into four illustrated themes: food, technology, architecture, and nature. From these, I created unique compositions, blending each theme to generate countless possibilities for use in umbrellas, signs, chairs, products, and more.