100 Years of Japanese Immigration to Brazil
As a designer in Y&R (now VMLY&R) my job here was create an exclusive kit for Onitsuka Tiger influencers to celebrate the centenary of Japanese immigration to Brazil. During our research, we selected Japanese calligraphy and the Daruma, iconic symbols of Japan, to feature in the kit. To make the gift even more special, we invited a Japanese calligrapher to hand-personalize each box, adding a unique and authentic touch to the kit.
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